Industry News

Mike Bryan Named General Manager of Batesville Interactive

BATESVILLE, Ind. - Batesville, the leading provider of burial, cremation and technology solutions to licensed funeral homes, has announced the addition of Mike Bryan as general manager of Batesville Interactive, according to a news release. Bryan will provide leadership for Batesville’s growing technology solutions business unit, which includes the funeral industry’s largest dedicated technology development support teams. His priorities include technology connectivity and innovation, business growth, operational excellence and staff development.

“Mike is a welcome addition to Batesville and especially to the Batesville Interactive team. His experience as a leader in growing technology organizations is a great match for our organization and will be a tremendous asset to our customers and our staff,” said Jason Burlage, vice president and general manager, Strategic Business Units. “In addition, his experience in more technologically- driven companies outside the death care industry will allow him to bring a fresh perspective to different key areas within our operation.”

Bryan is a high-energy leader with nearly 20 years of successful business-to-business technology, business development and management experience. Over the course of his career, he has launched three business units, more than 400 consumer products, more than 100 partnerships, and six technology platforms, including the 2005 HR Product of the Year.

Most recently, he was vice president of marketing and business development at WebLink International, a website and technology solution provider in the association management industry. Previously, he was vice president of operations for TruStar Solutions, a marketing solutions company specializing in web-based software and interactive media services. Bryan has also held leadership roles in a number of successful start-ups and has product management experience in the consumer products industry at Disney. He holds a bachelor’s degree in Marketing and Distribution from Indiana University’s Kelley School of Business and an MBA in Strategy and Technology, also from Indiana University.

“Batesville Interactive is an incredibly dynamic team. In a relatively short period, the group has established itself as the clear market leader and is continuing to advance that position with additional investments that will further differentiate Batesville from other technology providers,” said Bryan. “I am excited to join an organization that truly understands the power of connectivity and look forward to helping shape future solutions as we help our customers connect with families online.”

Bryan succeeds Troy Brake, who has assumed the position of vice president, International and Business Development at Batesville.

Posted July 11


 
























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