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American Funeral Director January 2013
December 2012

Serenity and Profitability- By Tanya Kenevich

The figures don’t lie – cremation rates are rising and do not show any signs of slowing down any time soon. So what’s a cemetery operator to do when there is less and less demand for in-ground burials? Do you jump ship? Sell? Perhaps the answer is behind door number three: invest time and money into a cremation garden to bring in more business.

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American Cemetery April 2012
March 2013

Virtual Tours: Funeral Homes Take Center Stage - By Patti Martin Bartsche

In this 24/7 world we live in, the question shouldn’t be “Why should a funeral home offer a virtual tour?” but more importantly, “Why aren’t all funeral homes offering virtual tours for the families they want to serve?”

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Funeral Service Insider March 2013
May 2012
 

The New Consumer - By Patti Martin Bartsche

We like people who are like us. We speak their language, share common interests and, when it comes to business, we know what they want because we want the same thing, too. But unless you’re willing to change with the times and reinvent yourself, you just may find yourself out of business.

>> Click Here to download and read the entire pdf

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